BandagBullet was founded in 2019 by Lex Maruyama, the 4th employee at Outreach.io, alongside two former Salesloft engineers. Between the three of them, they had scaled one outbound platform from 80 logos to 4,200 — and watched, up close, every deliverability firefight that came with it.
The Series B closed in March 2024 — $42M led by Bessemer Venture Partners, with First Round and Zoom Ventures on the cap table. The team is now 87 full-time, split across Austin, Lisbon, and Bangalore, and the platform processes 2.1 billion email sends per quarter. None of that scale mattered, though, until the underlying infrastructure stopped being the bottleneck.
That's the whole bet. Domains, mailboxes, warmup, copy intelligence — engineered as one system, not four stitched-together vendors. Every layer answers the same question: does this email land in the primary inbox, and does it earn a reply?
— Lex Maruyama, Founder & CEO